Similar Posts
The Secret You’re Missing For Great Content Marketing
Reset your expectations about what your content should do. You need: More leads from search. And social. And email. You’ll take any lead from anywhere. I know that desperation mode. How do you find the way out? Spray and Pray: Please Let This Be The One When you’re that scattered, you’re hoping that anything and…
How I Helped Grow Organic Traffic 78%
Organic traffic is up about ~78% since I started at Range.co about 6 months ago. I break it down below. Our organic traffic has had a lot of ups and downs, tbh. It dipped in the summer, but then some things I worked on clicked. That number may seem crazy to some of you, and…
Content Teardown: ClickUp “Free Project Management Software” Post
Content teardown of a popular post on ClickUp
Editorial vs Educational Content: Which One Do You Choose?
Someone the other day mentioned to me how a group of people sat in a room and came up with blog posts for each quarter. Whatever sounded good, they would do. Almost every day I hear about companies who do this. I get that impulse. It’s fun. Freewheeling. If you know your audience, your industry,…
Buzzfeed Content Teardown: What About SEO?
Buzzfeed has a massive opportunity in search and SEO but they’re not taking advantage of it. They have the content. They have the topics. They have the expertise/authority. But they haven’t stitched it together very well from an SEO perspective. And! I believe organic SEO could *still* be a major driver for them. They’ve essentially…
Content Teardown: From Unpublished to #1 in 7 Weeks
Part of my Q2 2021 goal at Friday was to publish 50 posts and product pages: I'm going to try & publish 50 pieces of content for @fridayhq in Q2 This will be blog posts, product pages, maybe a few videos I have a few in the queue too, but it's time to publish —…
