3 Content Genres + 5 Content Types For B2B Marketing
If you’re frustrated with your content marketing efforts, it may be that you’re expecting too much out of each piece of content. Decide on your genres and types when setting expectations.
Recognizing the need is the primary condition for design.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed sollicitudin sodales elementum. Praesent auctor tellus non bibendum mollis. Nam malesuada a erat at euismod. Suspendisse potenti. Nullam mattis dui vehicula lacus malesuada lacinia. Sed dui dolor, pulvinar non nulla et, molestie placerat libero. Praesent facilisis arcu sit amet accumsan tempor. Integer at pretium libero, sit…
We design our world, while our world acts back on us and designs us.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed sollicitudin sodales elementum. Praesent auctor tellus non bibendum mollis. Nam malesuada a erat at euismod. Suspendisse potenti. Nullam mattis dui vehicula lacus malesuada lacinia. Sed dui dolor, pulvinar non nulla et, molestie placerat libero. Praesent facilisis arcu sit amet accumsan tempor. Integer at pretium libero, sit…
A camel is a horse designed by committee.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed sollicitudin sodales elementum. Praesent auctor tellus non bibendum mollis. Nam malesuada a erat at euismod. Suspendisse potenti. Nullam mattis dui vehicula lacus malesuada lacinia. Sed dui dolor, pulvinar non nulla et, molestie placerat libero. Praesent facilisis arcu sit amet accumsan tempor. Integer at pretium libero, sit…
Design is not just what it looks like and feels like. Design is how it works.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed sollicitudin sodales elementum. Praesent auctor tellus non bibendum mollis. Nam malesuada a erat at euismod. Suspendisse potenti. Nullam mattis dui vehicula lacus malesuada lacinia. Sed dui dolor, pulvinar non nulla et, molestie placerat libero. Praesent facilisis arcu sit amet accumsan tempor. Integer at pretium libero, sit…
The details are not the details. They make the design.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed sollicitudin sodales elementum. Praesent auctor tellus non bibendum mollis. Nam malesuada a erat at euismod. Suspendisse potenti. Nullam mattis dui vehicula lacus malesuada lacinia. Sed dui dolor, pulvinar non nulla et, molestie placerat libero. Praesent facilisis arcu sit amet accumsan tempor. Integer at pretium libero, sit…
Luck is the residue of design.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed sollicitudin sodales elementum. Praesent auctor tellus non bibendum mollis. Nam malesuada a erat at euismod. Suspendisse potenti. Nullam mattis dui vehicula lacus malesuada lacinia. Sed dui dolor, pulvinar non nulla et, molestie placerat libero. Praesent facilisis arcu sit amet accumsan tempor. Integer at pretium libero, sit…
8 Quick Keyword Research Hacks for B2B SaaS
Intro Keyword research? New topics to write about? The two blend together for me. One leads into the other and then back again. At least that’s how I work. Below are a few of the keyword research techniques I use. Sometimes these will match up perfectly with your familiar keyword tools. Other times (like my…
How To Use Reddit For SEO Keyword Research
I am not a big Redditor. It seems like the wild, wild West to me, considering the vast number of subreddits, inside jokes, and conspiracy theories. However, Reddit is one of the most popular sites on the Internet, clocking in at #7 overall, according to Ahrefs. Despite its popularity, there isn’t a lot of info…
What is Your Keyword Strategy? The 4 Stages of Discovery
A content marketer pursuing search as a strategy will bump into an inevitable question at some point: which keywords do I pursue? And in what order do I pursue them? Below, I’ll break down some common thought processes for keyword strategy and how you can iterate on each one. 1. BAD: Go after keywords in…