You made it to the top 3.
Maybe even #1 in the SERP.
What’s next?
Those keywords are probably ones that you won’t rank for without another post.
Review those keywords and see if another, related topic emerges. Check the SERPs and then write another post.
One thing I’ve been incorporating more into my briefs are questions. Turning to the People Also Ask (PAA) questions within Google can give you a great headstart on creating your briefs and more insights into what people are searching for. You are probably familiar with PAA questions even if they don’t show up on all…
It’s okay if your homepage isn’t fully optimized. Let your product pages do the heavy lifting for search, and your homepage will show up for your branded terms But — a lot of links will come to your root domain and homepage. Use that to your advantage by adding a few valuable pages to your…
When people talk to me about my content marketing work, I make one thing very clear: I don’t know how to make things go viral. Some people —like Jonah Peretti from Buzzfeed—are skilled at that, but I’m not. I’d rather focus on singles, doubles, and solid hits rather than striking out trying to get a…
Content teardown of a popular post on ClickUp
• Your domain authority is low • You’re in a crowded content market • Your offerings don’t include services most users would search for. Instead, build your brand: ✅ Record your team discussing key selling points of your product, or share your thoughts on a topic relatable to your audience ✅ Create key takeaways in…
My newsletter subscribers got this first! Sign up here for free. I threw this question about how to build a site with zero domain authority out to LinkedIn. But first, ask yourself:
